Top 10 Blogging Platforms for Better Audience Engagement


In today’s digital world blogs play a very vital role. You can express your thoughts, ideas, and knowledge to your audience through the blogging platform. People are love to read blogs because they are sort, informatics in nature and besides simple text, the user can find images, videos, infographics within the blog. A blog is not only used for expressing your thoughts but also to improve your website traffic. You can share your blog links on the social media platform to improve the blog reach.

What is Microblogging?

Microblogging is a special type of blog format. Here we can express our thoughts in a shorter format than traditional blogging platforms. Microblogging has a separate format, here the contents smaller than the traditional format. Due to their small content, they are known as microblogging. Twitter, Facebook, Instagram, etc are an example of microblogging websites.

Why should we do blogging?

  • Boost SEO performance
  • Develop a relationship with new and existing customers
  • Brand establishment & improving brand value
  • Connection with your fans and
  • Generate leads

Quality should be present on a blog?

Before selecting a blog platform to use we should take the following features under consideration.

  • High Traffic
  • High Domain Authority (DA)
  • High Page Authority (PA)
  • Good Alexa rank
  • Do follow links

Top 10 Blogging Platforms: Following are the top 10 blogging platforms

  1. Word Press: / is one of the best blogging platforms in the world. Started in 2003 it is empowering more than 30% of websites on the internet. It is a very user-friendly blogging website. It has both paid and free versions. The free blogging website of WordPress is good enough for any blog and SMB websites. The following are some pros and cons of WordPress free blogging platform. 

Pros : 

  • It gives you 100% control over your blog/website
  • User-friendly backend
  • Highly customizable
  • A huge number of theme and plugin library
  • Can be integrated with HTML or other website development platform
  • Very much search engine friendly with “Yoast” & “All in One SEO” plugins.
  • High DA & PA


  • Due to 3rd party plugins website/ blog become less secure
  • The free domain is not available. For free you will get a subdomain like
  • No automatic backup system
  1. Blogger: is a free blogging platform powered by Google. This is also a very user-friendly free blogging website. It can be login through a single Google login, no other registration is required. It is the earliest blogging platform launched in 1999 latter it was acquired by Google in 2003. The following are some basic info regarding bloggers.
  • Domain Authority: 99
  • Page Authority: 100
  • Percentage of Quality Backlinks: 94
  • Moz Trust: 10
  • Alexa Rank: 259


Some Pros and Cons of Blogger: 

Pros : 

  • It is free
  • User friendly
  • Highly customizable
  • All google properties like Google Analytics, search console, etc can be integrated


  • Limited blogging & design options
  • Limited feature updates
  • Google can suspend your blog any time
  1. Tumblr: Tumblr is also a very popular blogging platform with a free and paid version and a huge number of communities. It is a bit different than other free blogging websites. It can be defined as a micro blogging website as it is a bit similar to any social networking platform as it accepts images, videos, link sharing on the platform. You can follow other people on tumbler and they will also start following you. 

A very unique & interesting part of Tumblr is its “magic link”. It is an auto-generated link send by the admin to your registered email. Once you click on the link you will be logged in. You can also log in through a traditional password system.

The following are some important features of Tumblr

Domain Authority: 86

Page Authority: 100

               Percentage of Quality Backlinks: 99%

               Moz Trust: 10

              Alexa Rank: 120


Pros :  

  • It has both free and paid part
  • User friendly
  • Can create multiple blogs under one account
  • Good microblogging platform

Cons:               In the free version you will get a subdomain structure

                         Limited customization

  1. Medium: has become very much popular nowadays. Besides blogging it is also works as an article posting website. It gives you instant approval of the blog/articles. The following are some features of

Domain Authority: 96

Page Authority: 81

Percentage of Quality Backlinks: 45%

  1. Wix: is a very popular free website/blog development platform not only because of its long youtube ads but also its user-friendly nature. You can develop a professional-looking blog/website using their customizable tools. The following are some of the features of

 Domain Authority: 63

Page Authority: 77

               Percentage of Quality Backlinks: 30%

               Moz Trust: 8

              Alexa Rank: 175


  1. Host Gator: It is mainly a hosting service provider. Along with their hosting service they provide a platform for website building. You can manage this website builder through their Cpanel.


§ Easy drag and drop builder to customize your blog & website design.

§ Quick setup – no technical hassle.

§ Backups, performance, and security are all handled by HostGator (no headaches)


§ There is no free account, but they do have a 45-day money-back guarantee.

§ Ecommerce features are restricted to higher plans only.

§ Limited number of apps and extensions.

  1. Weebly: is a free website/blog creation platform like Wix. They are mainly web hosting service provider head office in San Francisco Following are some details about
  • Domain Authority: 93
  • Page Authority: 83
  • Percentage of Quality Backlinks: 95%
  • Moz Trust: 8
  • Alexa Rank: 326 Source: 


  1. Live Journal: Live Journal is a very renowned free blogging platform. This is a Russian social networking and blogging website. 

The following are some features of this blog

  • Domain Authority: 93
  • Page Authority: 99
  • Percentage of Quality Backlinks: 95%
  • Moz Trust: 10
  • Alexa Rank: 462


  1. Google Sites: This is a free website/blogging tool powered by Google. The link of the tool is Through this platform, we can create a fully customized blog/website.

10. Squarespace: Squarespace is a website building service that allows you to create beautiful websites using easy drag and drop tools. It focuses on small business owners who are looking for an easy way to create an online presence.

Started in 2003, Squarespace currently powers millions of websites online.


  • Squarespace is simple and easy to use for beginners who aren’t very tech-savvy.
  • It has beautiful professionally designed templates.
  • It separately offers domain name with SSL/HTTPs and eCommerce stores.


  • Squarespace is limited to the features built into its proprietary platform.
  • Integrations are limited to a select few services and tools.

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